Work

Date Published

Measuring Sales Impact and ROI for Event Marketing

Measuring Sales Impact and ROI for Event Marketing

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Why brands focus on experiential sampling marketing.

Data Science

National Liquor Portfolio

November 7, 2023

A Journey Map Is Only as Good As What You Do With It

A Journey Map Is Only as Good As What You Do With It

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Journey maps are often ignored despite value. Try this.

Market Research

State Transportation Commission

Researching a Customer Experience That Doesn’t Exist Yet

Researching a Customer Experience That Doesn’t Exist Yet

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Wine Brand's growth due to sampling and consumer insights.

Market Research

Nationally Distributed Wine

Measuring Impact with Confidence

Measuring Impact with Confidence

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How we quantified sales through deeper analysis.

Data Science

National Fast Casual Restaurant

Turning an Insight into a Strategy

Turning an Insight into a Strategy

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How we mined our media performance data to maximize results.

Analytics

National Fast Casual Restaurant

Identifying Next-to-Buy Customers

Identifying Next-to-Buy Customers

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Our CRM optimizations were critical to clients' strategy.

Data Science

Omnichannel Retailer

Using Brand Health Data to Drive Business Outcomes

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Learn why brand tracking studies are strategy tools.

Market Research

National Fast Casual Restaurant

A Truly Actionable Consumer Segmentation

A Truly Actionable Consumer Segmentation

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How our client's audience segmentation paid off.

Omnichannel Retailer

Strategic Planning

Leaving No Stone Unturned to Drive E-Commerce Growth

Leaving No Stone Unturned to Drive E-Commerce Growth

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We untapped the value in our client's e-commerce site.

Analytics

Omnichannel Retailer

Let’s talk growth

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